Page joins the ESAA from the post of General Manager, Innovation Programs Branch, AusIndustry in the Federal Department of Industry, Tourism and Resources. Previously he served as General Manager of the Council of Australian Governments' Energy Market Review, as Director of the Industry Policy & Regulation Branch of the ACT Department of Urban Services and as Manager, Electricity Reform Section in the Federal Department of Industry, Science and Resources. He was awarded an Australia Day Medal in 1999 for meritorious achievement in electricity market reform.
ESAA will become the Energy Supply Association on New Year's Day. Page will take up his appointment on 2 February 2004.
He will succeed Keith Orchison, who will step down as chief executive of the Electricity Supply Association after more than 12 years' service on 31 December.
Orchison said today: "Brad Page has had considerable success as a public servant in policy analysis and development, especially in the energy sector. He has excellent communication skills and well-developed contacts in government and business across Australia. He is very well qualified to run ESAA in its new role representing domestic energy supply leadership in issues management. I wish him and the new ESAA great success."