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The good oil on company names

WITH more than 90 petroleum explorers now listed on the ASX, there is growing competition for the attention of brokers and investors. Good acreage and exploration prospects are obviously a key ingredient, but the quest to be noticed often begins with the choice of company name. And therein lies a tale or two. <b>By RICK WILKINSON</b>

Research for this final column for 2005 has uncovered the following selection of behind-the-scenes explanations, each falling into one of seven categories. 1.The alphabet The idea here is to be as...

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